How to Create a Smart Home Product People Actually Want to Use

Data-driven marketing platforms offer are powerful tools that allow marketers and product teams to understand and connect with their customers. By harnessing demographic data, geo-location insights, behavioral patterns, and user preferences, you can create personalized experiences that drive engagement, loyalty, and ultimately, growth. Keep reading to learn how you can tap into a wealth of customer insights with a custom digital platform

2024 has been nothing short of epic for the Yeti team! From collaborating with the hit Netflix show Love is Blind to empowering underrepresented entrepreneurs and supporting HR professionals, we’ve had the privilege of working on some truly impactful projects. Join us as we take a deep dive into the highlights of 2024 and revisit the projects and moments that made this year one for the books!

In the fast-paced world of technology, time is of the essence. Teams often rush to launch their products, believing that being first to market is key to success. But does being first always mean being best? In reality, the race to be first often leads to compromises in best practices and shortcuts, resulting in technical debt - a serious threat to the future of your product.