The Entrepreneur's Guide to Hiring Product Developers

Tony Scherba

January 14, 2021

Whether you're building an app for your startup, a marketing website or an advanced enterprise digital workflow system, the guidelines for setting up a strong relationship between your executive team and your product development team are the same.

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Software projects have a reputation for being expensive, taking too much time and devouring capital and resources before actually launching and proving themselves.

Over Yeti's ten years in business as a product development team, we’ve seen successful structures and learned a lot of best practices for how to manage the process along the way.

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Tony Scherba is a CEO + Founding Partner at Yeti. Tony has been developing software since high school and has worked on digital products for global brands such as Google, MIT, Qualcomm, Hershey’s, Britney Spears and Harmon/Kardon. Tony’s writing about innovation and technology has been featured in Forbes, Huffington Post and Inc. At Yeti, Tony works on strategy, product design and day to day operations, hopping in and working with the development teams when needed. Follow Tony on Twitter.

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