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Yeti Launches “The Ultimate Guide to Prototyping Success”

Tony Scherba
July 26, 2016

San Francisco, CA - July 26, 2016 - Today, San Francisco-based design and development studio, Yeti LLC, launched their magnum opus on prototyping, “The Ultimate Guide to Prototyping Success.” The whitepaper provides explanation of common language used in prototyping, why and why not to prototype, and an actionable how-to approach to prototyping.

Yeti has accumulated years of experience in prototyping as a result of working with companies such as Playstation and Weathermob as well as projects like Chelsea Handler’s Gotta Go app and Yeti’s own virtual reality app, Tiny Eye.

The Ultimate Guide to Prototyping Success includes:

The Ultimate Guide to Prototyping Success also includes a handy list of design and development tools that can be used to help product developers build their own prototypes.

“At Yeti, we love to experiment,” said Yeti CTO and cofounder, Rudy Mutter. “Prototyping is one of the best ways to test an idea not only because we can build something and prove that it will work, but also because we can fail quickly and cheaply and still reap the rewards of learning from the experience.”

To download the whitepaper, please visit “The Ultimate Guide to Prototyping Success.”

For more research and resources from Yeti, please visit the company’s Resources page.

Tony Scherba is a CEO + Founding Partner at Yeti. Tony has been developing software since high school and has worked on digital products for global brands such as Google, MIT, Qualcomm, Hershey’s, Britney Spears and Harmon/Kardon. Tony’s writing about innovation and technology has been featured in Forbes, Huffington Post and Inc. At Yeti, Tony works on strategy, product design and day to day operations, hopping in and working with the development teams when needed. Follow Tony on Twitter.

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