The Yeti discovery phase is an intensive three day workshop with the purpose of aligning the goals of a project with the expectations of everyone involved. Through discovery we create a strategy for the design and development of the client's idea and a roadmap for completing the project.
After a recent discovery phase Mike pulled me aside to do a quick interview while the experience was still fresh on my mind. The result is an honest portrait of the energy that goes into our discovery phase and the excitement that comes out of it. Oh and a motorcycle.
For over a decade we’ve collaborated with teams and individuals to design and develop meaningful digital products. In that time we’ve also developed a collaborative process that allows us to create apps that both you and your users will love, while remaining within your timeline and budget constraints.
For most people, the app design and development process can feel enigmatic, complex and overwhelming. To help de-mystify it we sat down with the Yeti team and answered some of the most common questions we get asked about the app design and development process.
The following four mistakes are those we see most commonly from fitness and health brands.